WYLDER
Strike a Chord
The situation
Wylder is an indie band with folk roots from Washington, D.C.. Many indie folk bands can blend together with their visual identity, and Wylder wanted to stand out from the others in their category. After seeing some of my work on Instagram, they hired me to create a wordmark for them as well as an illustration for tour merch.
The solution
“Music built for fall, about family and loss; haunting but familiar” was how Wylder explained their upcoming album to me. What resulted is a wordmark that doesn’t tell the whole story, but asks the fans to engage with it. Using muted colors and imagery that is meaningful to the band and their writing process, the illustration adds to the more reflective and somber tone of their upcoming album.
Screen Grab of the Band's Website (feat. the crazy talented individuals that make up Wylder)
Screen Grab of the Band's Website (feat. the crazy talented individuals that make up Wylder)
The Lake Single Cover
The Lake Single Cover
Golden Age Thinking
A year after designing Wylder's logo and other assets, Will (their frontman) reached out to me about designing their sophomore album, Golden Age Thinking. It was a project with a quick turnaround and a lot of fun, challenging design problems to solve. To date, it is one of my favorite freelance projects. We changed up the typography from their logo to better go with the theme of the album. One of my favorite details is that behind the smoking man (Will's grandfather) stands Ernest Hemingway talking to a group of Parisians.
Front Cover
Front Cover
Back Cover
Back Cover
Inside Vinyl – Fitting all of the lyrics necessitated coming up with an unconventional approach to line breaks.
Inside Vinyl – Fitting all of the lyrics necessitated coming up with an unconventional approach to line breaks.
Additional Assets
Sticker Dark
Sticker Dark
Sticker Light
Sticker Light
Halftone Illustration for Screenprinting
Halftone Illustration for Screenprinting
3D model of the illustration
3D model of the illustration
Sketches for First Round Wordmark
Sketches for First Round Wordmark
Sketches for Illustration
Sketches for Illustration
First approach logo and wordmark
Alternate Logo Option
Alternate Logo Option
Alternate Monogram Option
Alternate Monogram Option
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