The sweet Spot
Smaller clients with big dreams, thats my sweet spot in my freelance work. I love giving visual life to someone's ideas for their personal brand or business venture.
Below are some smaller identities I've made.
Courtney Anne Creative
Courtney, a very talented photographer I went to school with, came to me wanting an identity for her photography business. She wanted to stand out from other photographers in the midwest, and wanted her brand to attract music performer clients, since she loves shooting live shows.
Hannah, one of the hardest working people I know, was wanting to quit her gymnastics coaching job. She knew it wasn't going to get her where she wanted to go in life, but she had been hesitant to pull the cord. When she would tell me about this, I'd always say she should take the plunge. All of a sudden, she did it! And launched her own personal assistant business, aimed at helping busy mom's in her Midwesten city. Wanting a way to support a friend's new business, I surprised her with some wordmark options. One she immediately loved, and we refined it to get to something that truly captures her personality.
My parents have really invested in me and have always been pushing me to work hard. My mother, an educator at a California boarding school, is a sponsor of each incoming freshman class. Each year I design a new t-shirt for them, that they will wear at school and class events. Here are a few I've loved working on.
Alex, one of those wicked smart people that always baffles you with epiphanies in conversation, was starting a blog. He was going to combine Jungian archetypes with Meyer's Briggs personality types, and need a logo that could work in all the colors he was assigning to the different types.