HUDL
Design is a team sport
The situation
Wanting to learn about designing in-house, in May 2018 I started an internship at Hudl, a sports-technology company specializing in video capture and analysis. Working on the brand marketing team, my projects have ranged from partnerships with footwear companies, to slide decks, to blog graphics, to emails upon emails, and anything else needed for the marketing team to meet its goals.
The solution
As a whole, the internship taught me to design collaboratively. Taking in and implementing feedback from multiple stakeholders taught me how to make the best result, both from a brand design and strategy standpoint. I grew to understand marketing in ways I never had before.
Landing Page Header for a Lacrosse Webinar Series
Landing Page Header for a Lacrosse Webinar Series
Club Basketball Email Series
Club Basketball Email Series
Club Basketball Email Series
Club Basketball Email Series
Club Basketball Email Series
Club Basketball Email Series
Partnership with Puma to go on shoeboxes given to athletes
Partnership with Puma to go on shoeboxes given to athletes
Partnership with Puma to go on shoeboxes given to athletes
Partnership with Puma to go on shoeboxes given to athletes
Social Media Buzz
Social Media Buzz
Social Media Buzz
Social Media Buzz
Social Graphic
Social Graphic
Hudl Open Snapchat Filter
Hudl Open Snapchat Filter
Sales One Sheeter for Hudl Assist
Sales One Sheeter for Hudl Assist
XML Report for Volleyball Stats
XML Report for Volleyball Stats
Writing for Hudl
Since I started at Hudl, I wanted to design a brochure. I saw other designers doing some really cool layouts and coming up with engaging solutions and wanted to take on a project that was bigger than the run of the mill one sheeter. During my last month of working there I got to design an interactive pdf to be sent to external writers to partner with Hudl's blog. It went through many revisions but the end product is something that I am proud of and gets potential writers excited for the chance to work with Hudl.
A lot of trees have died in the pursuit of good brand design
A lot of trees have died in the pursuit of good brand design
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